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Vol. 7, Iss.4
May 9, 2018

Gene Simmons, KISS And Insurance

Last month The Wall Street Journal had a front page story about Gene Simmons, legendary KISS rocker, and his willingness to be a pitch-man for just about anything. And, as the Journal put it, “experience is no obstacle.”

The Journal went on: “Mr. Simmons has been a pitchman for a vast array of products, including life insurance, translation software, the IndyCar race car league, a new line of soda called MoneyBag and a soon-to-be-launched monthly magazine called Mogul, targeting mom-and-pop investors with limited financial experience.”

Whoa! Hold the phone! Gene Simmons has pitched life insurance? I was reading the article at lunch and nearly choked on my turkey sandwich. Now MY tongue was hanging out. I had to know more.

Sure enough, lots of search results revealed that, in 2010, Simmons co-founded a company called Cool Springs Life that sells premium financed life insurance targeted at high net worth individuals.

 

I don’t know if Simmons is still involved with Cool Springs Life. I couldn’t find his name anywhere on the firm’s website.

In any event, if Simmons is still in the life insurance business, I wrote a song that he can use for the company’s commercials. He can use it to remind people of their mortality and that life insurance cannot be ignored. It’s called “Death.”

Death I hear you calling
But I can’t stop breathing now
Me and my organs are staying
It’s not time for the ground

Just a few more years
And then I’ll give a tomb stone to you
I think I’ll hear you balling
Oh Death you’ll be so blue
Death you’ll be so blue

You say your life now feels so empty
In our house while I lay prone
I’m somewhere else
And you’re left there to groan

Just a few more years
And then I’ll give a tomb stone to you
I think I’ll hear you balling
Oh Death you’ll be so blue
Death you’ll be so blue

Death I know it’s lonely
While you’re still standing upright
Cause me and my organs have seen that bright light.

 

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